Light, Dreamy Color: A Pastel Spotlight
As much as we love dark, dramatic hair and makeup, we also look forward to airy, refreshing color palettes. Lately, we’re dreaming of all things soft and sweet—think flower petals,...
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4 Helpful Tips for Washing Dyed Hair
Nothing showcases your unique style like bold dyed locks, but think of the upkeep. While we all adore a powerful dose of color, keeping your strands in shape isn’t always...
Color-Depositing vs. Color-Protecting Shampoo: Which Is Best for You?
There is nothing like a fabulous dye job to make you feel brand-new and ready to take on the world. But nothing lasts forever—eventually, the color can fade. That’s why...
Demystifying Fantasy Hair Color
If the thought of dying your hair traditional blonde or brunette makes you yawn, fantasy hair color might be exactly what you need to spice things up. As the name...
Pantone® “Viva Magenta” the Lime Crime Way
The Pantone® color of the year sets the stage for trends in fashion, home décor, and of course, beauty. We’re especially thrilled with the announcement of 2023’s shade, Viva Magenta....
Beat the Blahs With Dopamine Glam
Wearing makeup is an effective way to enhance your features and let your personality shine. Beauty also lets you embrace color and uniqueness. In a trend called dopamine glam—introduced by...